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Annotated Bibliography

1. Jackson Hole Traveler is a print magazine and a website for visitors to the Jackson area. In addition to

1. Jackson Hole Traveler is a print magazine and a website for visitors to the Jackson area. In addition to sharing advertising content, they develop stories about traveling to Jackson. For example, there is a top 10 list of places to visit. By delivering this extra value to consumers, they would be considered a _______. brand ambassadorthought leaderstorytellercontent aware2. Dave’s Depot, a burger joint, is developing your content for their brand. Dave’s Depot should create content such as: history of Dave’s Depot and Davesummer menu for a cookout, including a grilled hamburger recipeshare information about the county fair where he is having a boothall of the above3. Amy’s Animal Crackers brand sells animal crackers, but also creates content for mom’s. Including, what to pack for a picnic, summer activities for little kids and recipes. Which of the following categories has the best business goal for her?customer upsellcustomer servicepassionate subscribersbrand awareness4. Lucky’s Lemonade is promoting their tasty summertime beverages through unique content they develop for their website and social media. They always run it by themselves and their spouses to determine if it’s appropriate for their target market. This is the perfect way to test the market.TrueFalse5. Jamba Juice is having a hard time buying attention through advertising, the results are dismal. They need to earn it through content marketing.TrueFalse6. The Holiday Inn launched a new summer travel program and to increase visibility the company should release it throughpitchengine.comprnewswire.compressreleasepoint.comall of the above7. The Adopt A Pup campaign launched by a local pet adoption agency sent e-newsletters with a strong focus on what the agency accomplished over the last year. The newsletter focused on everything they did over the last year and didn’t focus on the audience. This is called __________. me-mail marketingstrategic marketingauthentic marketingmarket share8. The Grand Music Festival sells _________ on it’s website, which gives advertisers branded exposure.cost per click (CPC)Co-registrationcost per thousand (CPM)sponsorships9. Dave’s Donuts wants to build an email list to reach his customers. He wants to update them on special offers, hours of operation and new flavors. He put his opt-in formFacebook PageCouponsEmail Signatureall of the above10. Before the Arts Center sends out an email it ensures it has a physical address.TrueFalse
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BCOM 475 Week 2 Individual Assignment Communication and Culture Paper

Choose one of the topics/speech body main ideas from below. I chose this one below. The first proven technique for improving grades in college is to…

Choose one of the topics/speech body main ideas from below. I chose this one below.The first proven technique for improving grades in college is to attend class.A. The primary difference between A and C students is regular attendance.B. If your motivation lags, remember that each day is worth $100.Develop an introduction for that topic’s speech body addressing the 4 functions of an introduction: attention getter, relate topic to speaker, relate topic to audience and preview (preview only!) the main ideas that would be discussed in the speech body. Remember to choose an attention getting technique that we discussed in class or from your textbook in Chapter 11. Develop a conclusion for the speech that draws a sense of closure and creates a lasting impression. For this exercise do develop a brief summary of main ideas as part of your conclusion.
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Com208 unit 6 quiz 2017/Com208 unit 6 quiz 2017

Follow the case study one size doesn’t fit all:IKEA ready to localise for the Indian market, IKEA faces cultural challenges as it expands…

Follow the case study” one size doesn’t fit all:IKEA ready to localise for the Indian market”, IKEA faces cultural challenges as it expands its business to the emerging markets. what is the ways that culture will affect IKEA’s marketing mis strategies in these markets.
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COM 155 Week 6 Assignment Adjectives Adverbs and Comparisons

Chapter 14 Living well: Stress coping and life satisfaction in adulthood Chapter 15 Gains and losses in late adulthood I have already paid for this order. However, the person hasn’t completed the as

Chapter 14 Living well: Stress coping and life satisfaction in adulthoodChapter 15 Gains and losses in late adulthoodI have already paid for this order. However, the person hasn’t completed the assignment. Can some please help me out?
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Mike and Mary see an ad for a new Sony LCD flat-panel television and have totally different attitudes toward the ad. This is because their…

You are to draft a research paper. The research paper will be performed in accordance with APA standards. The senior vice president of your company…

You are to draft a research paper. The research paper will be performed in accordance with APA standards.The senior vice president of your company has resigned in the midst of buy-out negotiations. You do not know all of the details but have been selected as a participant in the news conference to be held that afternoon to announce his departure. The news conference will be open to questions from the media so you need to be prepared to answer any inquiries addressed to you.In a report discuss the following:The information you need to gather before the news conference.How you will gather pertinent information as quickly as possible.
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Advanced Electronics manufacturers DVDs and sells them directly to retailers who tyipically sell them for $30. Retailers take a 50% margin based on…

COM 155 Week 7 Assignment Paragraphs and Topic Sentences

This work of COM 155 Week 7 Assignment Paragraphs and Topic Sentences comprises:In a total of 200 words, write two paragraphs with about how interest rates affect our purchasing decisions.Identify the topic sentence in each by underlining it.Post your assignment as a Microsoft
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Assignment 1: Discussion—Analyzing ImplicationsImplications of arguments can be used as tools for evaluating and assessing arguments. These can help you decide whether you want to accept or support

In “What Was Volkswagen Thinking?,” Jerry Useem (2016) presents Diane Vaughan’s theory of the normalization of deviance and includes a variety of corporate examples that demonstrate the effect of her

In “What Was Volkswagen Thinking?,” Jerry Useem (2016) presents Diane Vaughan’s theory of the normalization of deviance and includes a variety of corporate examples that demonstrate the effect of her theory.In your response, briefly explain Vaughan’s theory. Explain how this type of communication within one of the organizations (Ford Motor Company, NASA, B.F. Goodrich, and Volkswagen) altered the behavior of the employees.
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